A book to address this would be aiming at two audiences.  I really want to share my expertise on Gen-Y; how they think, how they’re motivated, what they want, what they expect in return, how they can be focused and produce and more. This will 1) sell books and 2) get corporations who are less bureaucratic to want to bring the experts in to work w/their management teams to address the issues. I was just talking with my wife about it…baby boomers are leaving the workforce in droves and that leaves Gen-Y’s to replace them at the same rate.

With technology and Gen-Y’s ability to harness it, I think we can continue the productivity of the boomers’ generation and more. Corporations will be happy because they’ll make more money and Gen-Y’ers will be happy because they’re not defined by their job. But this shift is happening as we speak. And I don’t know of any major push to address it. But everyone knows that Gen-X and Gen-Y’ers are job hoppers. It’s making corporations less loyal to them (if that’s even possible) and creating a bad cycle. I think with proper education of both sides, that can be overturned. I would love to be on the cutting edge of this. it’s something I’ve dealt with very personally and I think that helps me to be empathetic…I’m passionate about it and I think it would be a great fit for me.

sorry if i got your brain thinking about how we hate working, right before we go back to work. this issue has been plaguing me for 2yrs now. i’m intently searching for an answer. it’s not that i’m not satisfied with
my life, more so that i just think there’s more. i hate leaving my wife and kids on a day like to day. it was beautiful out this morning at home. i’d have loved to go for a walk or work in the yard or throw
a ball with my kids. but, alas, i’m here…